Rads
Client Partner at Backendz
Client Partner at Backendz with 10+ years in client relationships. The main contact for clients from the first conversation to long after launch.
Rads looks after Backendz clients and partners. He makes sure every client has one person who knows their business, their systems and what they need next.
Much of his work happens before a build starts: helping a business decide what a project should cost, whether to build or buy, and how to test an idea before committing a full budget to it. He brings the engineering team into those conversations early, so the scope and numbers a client agrees to are ones the team can deliver.
On the blog he writes about the commercial side of software and AI: what things cost, build-versus-buy decisions, proofs of concept and where to start with automation.
Articles by Rads
- AI · 27 October 2026 · 10 min readHow much does an AI agent cost to build and run in the UK?What actually drives the cost of an AI agent, how build and running costs differ, and how to estimate token spend before you commit.
- AI · 17 October 2026 · 9 min readWhere to start with AI workflow automation in operationsHow to choose the first process to automate with AI, when plain rules will do, and why designing for exceptions matters more than the model.
- Engineering · 14 October 2026 · 8 min readCustom CRM or off-the-shelf? When building your own makes senseWhen a bespoke CRM is worth building, when an off-the-shelf CRM is the better call, and the hybrid route most operations businesses overlook.
- AI · 15 September 2026 · 9 min readHow to run an AI proof of concept that ends in a decisionA practical guide to running an AI PoC with a baseline, success criteria and a kill threshold agreed up front, so it ends in a go/no-go rather than a demo.
- ERP · 19 August 2026 · 9 min readWhy ERP customisation quotes come back by the quarterMost ERP change requests are priced against risk the vendor cannot see. Here is how to scope one so the number means something.
Still running on workarounds?
Book a 30-minute call with an engineer. Tell us what's breaking and we'll tell you what we would build, how long it would take and what it would cost, before you commit to anything.
